Case Study: US Prominent Chain drives sales growth with PartnerCentric

Increasing Sales & Revenue Through Site-to-Store Campaigns

PartnerCentric worked with US Prominent Chain, a prominent specialty and import goods retailer with more than 270 U.S. stores, to drive incremental in-store sales and acquire new customers. The company already had strong online awareness and a product mix that shoppers often prefer to see in person, making it a good fit for a site-to-store campaign.

PartnerCentric launched a site-to-store affiliate program using evergreen coupons that could be redeemed online and in-store, including top-performing offers like 10% off sitewide and 15% off without email signup. The campaign delivered a 40% year-over-year sales increase, generated over $42M in FY 2016 versus $9.5M in 2015, and used 50 publishers, with RetailMeNot, Offers.com, and Kinoli, Inc. among the strongest performers.