PartnerCentric
77 Case Studies
A PartnerCentric Case Study
Hamilton Beach, a leading small kitchen appliance brand, wanted a way to grow sales through an affiliate marketing channel while keeping order processing, fulfillment, and customer service in-house. To do that, it needed a professionally managed program that could attract approved publishers and drive traffic to hamiltonbeach.com.
PartnerCentric managed the Hamilton Beach Affiliate Program, enabling publishers to promote the full catalog of appliances and household products in exchange for a 6% default commission, a 45-day referral period, and access to discounts and free shipping offers. The result was a structured affiliate solution designed to generate last-click sales, though the case study does not provide specific sales or revenue figures.