Parting Pro
11 Case Studies
A Parting Pro Case Study
Wallin-Stucky Funeral Home, a full-service provider, faced a significant challenge when a hybrid competitor began advertising lower prices online. This led to a steady decline in their market share. Owner Bryan Stucky sought a solution to reverse this trend and remain competitive, which led him to consider the online arrangement platform Parting Pro.
By implementing Parting Pro, Wallin-Stucky Funeral Home introduced an online option that was only slightly less expensive than its in-person services. This strategy successfully appealed to families preferring digital arrangements without devaluing their full-service offerings. The results were substantial: within a year of using Parting Pro, the funeral home saw a 21% increase in case volume and a 32% growth in profit, effectively reclaiming its competitive position.
Brian Stucky
Owner