Case Study: a major global automotive manufacturer achieves 39% parts revenue growth with Partful

Implementing the right parts ordering system

The major global automotive manufacturer was facing challenges with its traditional eCommerce system for part sales, which was causing a poor user experience, a high volume of support calls, and an increase in incorrect part returns. To address this, they partnered with Partful to implement a digital parts catalogue that would simplify the identification and ordering process for their customers.

Partful provided an interactive 3D parts catalogue with intuitive navigation and point-and-click ordering. This solution enabled users to correctly identify and order parts, drastically improving the experience. As a result of implementing Partful, the manufacturer saw a 39% increase in parts revenue and a 27% decrease in parts returns,