Case Study: Wayzn boosts conversions with Parkfield Commerce

Wayzn boosts conversion rate to 2.5% with Parkfield Commerce

The customer, Wayzn, a pet product company, came to Parkfield Commerce with the challenge of redesigning their Shopify website to increase conversions. Their goals included integrating customer reviews to build trust, implementing automated email flows to drive sales, and creating a slicker customer experience to make purchasing easier.

Parkfield Commerce implemented a solution using apps like Yotpo for reviews and Klaviyo for automated email flows. Their development team built on Shopify 2.0 with multiple personalizations to fully showcase the products. As a result, Wayzn saw a 2.5% conversion rate, a 4X increase in their conversion rate, a 260% increase in user retention time, and a 50% faster website load time. The client was extremely happy with the new site and its performance.

Wayzn