Case Study: Crawford Hoying boosts parking revenue and resident experience with Parkade

Crawford Hoying uses Parkade to enhance resident experience and revenue

Crawford Hoying, a real estate developer and management firm, faced significant challenges managing parking across its multifamily properties. Their previous systems, which included both self-management and outsourcing to traditional parking operators, created excessive staff workload, offered no short-term parking options for visitors, and failed to maximize revenue due to inflexible, flat-rate pricing. This led to constant resident complaints, frequent towing incidents, and underutilized parking assets.

By implementing Parkade's parking management system, Crawford Hoying automated spot assignments, payments, and reservations. The solution provided dynamic pricing, enabled easy short-term guest parking, and gave staff a powerful tool for enforcement. The results were substantial: Parkade helped increase parking revenue by 11% at one property and 46% at another, boosted spot utilization by 8.6% and 13%, and reduced misparked cars by 70% and 64%, all while dramatically decreasing staff workload and improving the resident experience.

Crawford Hoying

Kristina F.Centerfield

Flats Property Manager