Parent
40 Case Studies
A Parent Case Study
The customer, Chartwell Group, a developer of high-end properties, sought to market their business in a sophisticated, ambient way. They were unhappy with the look, content, and return on investment of their existing publication. They commissioned the vendor, Parent, to handle a complete redesign and publishing solution for their quarterly title.
Parent named, branded, and designed the new Chartwell Journal, creating a sophisticated style with a clear structure. They also steered the editorial in a new direction and effected a seamless handover for in-house compilation. According to the client, the resulting ROI led directly to a number of new development projects being commissioned.