Case Study: Supereight achieves streamlined multichannel shipping and faster deliveries with Parcelhub

Footwear Retailer Overcomes Multichannel Delivery Challenges with Parcelhub

Supereight, a UK skateboarding footwear and apparel retailer, rapidly scaled from a startup to shipping over 27,000 items in 2018 but struggled with multichannel fulfilment across WooCommerce, eBay and Amazon. Managing multiple carriers (Royal Mail, DPD, DHL) meant separate portals, printers and label formats, creating inefficiency and risking delivery promises — so Supereight engaged Parcelhub’s multicarrier shipping software and proactive carrier management to simplify operations.

Parcelhub consolidated carriers into a single integrated platform, provided tailored delivery options, a single collection service and SMART Notifications to detect and resolve delivery issues before they affected customers. The solution let Supereight meet next‑day delivery expectations during the Christmas peak, reduced operational workload, and contributed to 100% positive feedback on their eBay store while giving them greater buying power and flexibility through Parcelhub’s carrier relationships.

Supereight

Sam Culshaw

Co-Founder