Case Study: a large personal care company achieves 95%+ SKU-level OSA accuracy with ParallelDots ShelfWatch

Large Personal Care Company - Customer Case Study

The client, a large personal care company, was facing challenges with its incumbent image recognition vendor. Despite using the technology for its Perfect Store Programme across 2,000+ outlets, the company struggled with low SKU-level on-shelf availability accuracy, a lackluster reporting dashboard, and a poor user experience for its field representatives.

ParallelDots implemented its ShelfWatch solution through a pilot program that demonstrated its superiority. The results included a 95%+ accuracy rate for on-shelf availability, a significant improvement over the previous vendor's 85%. Field reps reported a better user experience, and the client gained access to detailed share of shelf insights while achieving better audit outcomes at a lower cost.