Parallax
27 Case Studies
A Parallax Case Study
SmartSearch, a company in the Anti-Money Laundering REGTECH sector, faced challenges with a dated brand, a confusing website, and an underperforming digital presence that made customer conversions expensive. They partnered with Parallax for a comprehensive digital transformation to create a market-leading brand and drive sales leads.
Parallax redesigned SmartSearch's brand identity and website to be more professional and personable, overhauled the product's UX/UI for a modern experience, and developed a targeted microsite for a successful expansion into the US market. This strategy delivered significant results for SmartSearch, including a 77% revenue growth following the digital transformation.