Case Study: AXDRAFT boosts retention and contract value with Paragon

How AXDRAFT Retained One Of Their Largest Customers and Increased ACV by 10%

AXDRAFT, a document management and automation platform for law firms and large enterprises, needed to quickly add a native Slack integration to prevent the loss of a major customer and to meet demand from other clients willing to pay for the feature. The team considered building it in-house, but the estimated six-week effort made them look for an external solution. They chose Paragon and its embedded iPaaS/SDK to accelerate delivery.

With Paragon, AXDRAFT launched the Slack integration in just 2 weeks instead of the 6 weeks initially estimated for in-house development. The integration fit seamlessly into AXDRAFT’s notifications settings, was easy for users to set up, and helped the company retain key customers while upselling others. According to the case study, the feature contributed to a 10% increase in contract price and saved 4 weeks of engineering time, while supporting AXDRAFT’s strong customer ratings.

AXDRAFT

Oleg Zaremba

Chief Technology Officer