Case Study: Wagner Machine Co achieves 60% more web traffic with Paperless Parts Marketing Solutions

Wagner Machine Company Generates 60% More Web Traffic, Sees 20% Increase in RFQs with Paperless Parts Marketing Solutions

Wagner Machine Co, a CNC machining company in Champaign, IL, had invested in a new website and added an RFQ form, but it lacked the time and marketing expertise to drive traffic and turn the site into a real lead source. The company needed better visibility in search engines so it could reach younger engineers and buyers searching online for machine shops.

Paperless Parts’ Marketing Solutions team provided Wagner Machine Co with ongoing SEO support, blog posts, long-form content, social posts, emails, and website audit reporting to improve search visibility and attract qualified traffic. As a result, Wagner Machine saw a 60% increase in organic website traffic, a 20% rise in RFQs submitted through its website, and 40% improved search engine visibility, while also bringing in multiple new customers from organic search, including one that became a top-three client.

Wagner Machine Co

Kurt Wagner

Owner