Case Study: Focused on Machining achieves 42.7% more RFQs with Paperless Parts Marketing Solutions

Focused on Machining Gains 42% More RFQs with Paperless Parts Marketing Solutions

Focused on Machining, a precision CNC machining shop in Louviers, CO, turned to Paperless Parts after realizing it had capacity for twice as much business but wasn’t getting found online. Despite having strong equipment, certifications, and talent, the company struggled to generate enough new customer RFQs because its search engine visibility lagged behind its growth goals.

Paperless Parts Marketing Solutions partnered with Focused on Machining to create industry-focused content, target growth-oriented keywords, and support ongoing marketing efforts like LinkedIn and email. The result was 90% of new website RFQs coming from organic search, a 53.1% increase in organic traffic, and a 42.7% increase in RFQs, helping the shop reach first-page Google rankings for numerous queries.

Focused on Machining

Justin Quinn

President