Case Study: Hell Pizza brings its digital brand to life on mobile with PaperKite

Hell Pizza launches contactless delivery fast with PaperKite

Hell Pizza, a leading gourmet pizza provider in New Zealand, faced the challenge of bringing its distinctive brand to life digitally and enhancing its mobile ordering experience. They partnered with vendor PaperKite to undertake a digital discovery and iterative product development process for their mobile applications.

PaperKite developed native iOS and Android apps for Hell Pizza that featured the full menu, custom animations, and in-app payment. The solution included a feature for customizing and re-ordering favorites, a contactless delivery option implemented rapidly for COVID-19, and a separate driver app. The vendor also added an in-app feedback mechanism that rewarded customers for submitting photos of their delivered pizzas, helping Hell ensure product quality.

Hell Pizza