Case Study: TestFairy achieves a two-week sales cycle (down from two months) with Panorays' security self-assessment

TestFairy Shortens Sales Cycle from Two Months to Two Weeks Using Panorays’ Security Assessment

TestFairy, a mobile testing platform for enterprise app distribution and bug reporting, was losing momentum in deals because lengthy, spreadsheet-style security questionnaires and audits stalled approvals—sometimes three to four months—delaying revenue and risking lost opportunities. To resolve this, TestFairy engaged Panorays and used Panorays' security self-assessment and digital-footprint evaluation to preempt and streamline customer security checks.

Panorays provided an automated self-assessment, a shared cyber-posture report for prospects, and ongoing monitoring with live alerts. As a result, TestFairy shortened its approval timeline from roughly two months to about two weeks, saw 90% of customer audits pass at the time of assessment, reduced ad-hoc expert involvement, and improved sales efficiency and close rates.

TestFairy

Yair Bar-On

Chief Executive Officer & Co-Founder