Case Study: Leading Proprietary Business Communication Company achieves 7x faster video sharing and a $12.8M+ annual productivity gain with Panopto

How a Communication Platform Optimized its Video Management with Panopto

A fast-growing proprietary business communication platform with 3,000+ employees and more than 10 million daily active users — and customers like IBM, Airbnb, Robinhood, and Lyft — needed a user-friendly, modern video content management system to support rising internal and customer-facing video and streaming needs. With three years of strong revenue growth and increasing demand for secure storage and management of Zoom recordings, the company sought a scalable way to centralize and streamline video workflows.

The company selected Panopto, integrating it with OKTA SSO and Zoom and moving live events and captioning onto the Panopto platform. The integration enabled faster recording and sharing, and today over 2,750 employees actively use Panopto—resulting in 10,000+ hours of video viewed, a $12.8M+ annual productivity gain, and a 7x improvement in video sharing and recording speed.