Case Study: Shinesty achieves faster insights and saves hours of manual reporting with Panoply

Why Shinesty chose Panoply ease of use and speed to insights

Shinesty, a growing online retail apparel brand, needed to democratize data across a small team—Director of CRM Bob Vermeulen was tasked with connecting disparate sources and building dashboards, but the company was spending hours pasting Google Analytics, Facebook, and other platform data into master spreadsheets. To speed insights and simplify operations they chose Panoply’s smart data warehouse (as part of a stack that also included Fivetran and Looker) for its ease of use and ability to scale with growing data volumes.

Panoply automated ETL, storage management, and query performance so Shinesty now has a self-service data hub that eliminated hours of manual reporting and removed the need for a dedicated data architect. With Panoply’s materialized views making queries and visualizations fast and efficient, marketing managers can access consolidated insights quickly, enabling customer segmentation and personalized growth strategies and delivering clear time savings across the business.

Shinesty

Bob Vermuelen

Director of CRM