Case Study: Visit San Antonio achieves market entry and transatlantic flight sales growth with Pangaea Network

San Antonio drives 8,026 flight conversions with Pangaea Network

The customer, Visit San Antonio, faced the challenge of establishing itself as an unknown destination in the German-speaking market and launching a new transatlantic flight route with Condor Airlines. They had no prior B2C or B2B presence to build upon. Pangaea Network was engaged to address this market entry and flight launch challenge.

Pangaea Network implemented a comprehensive strategy combining PR, product development with tour operators, social media, and an AI-powered campaign. The results were significant, including over 96 million impressions, 8,026 direct flight conversions, and €6.9 million in attributed revenue. The campaign achieved a 435% return on ad spend and successfully shifted point-of-sale distribution to dominate the DACH region.

San Antonio