Case Study: Skai achieves Salesforce efficiency and faster change delivery with Panaya

A Panaya Case Study

Skai accelerates Salesforce changes with Panaya, cutting month-long planning into a few clicks

Skai, a leading omnichannel marketing platform, faced significant challenges managing its heavily customized and complex Salesforce org. The system, in use since 2011, contained unused customizations and technical debt that slowed down operations. As a fast-evolving tech company, Skai needed to handle frequent updates and support diverse users while ensuring data reliability, a process that was manual and time-consuming. They turned to Panaya and its Change Intelligence Platform for a solution.

By implementing Panaya, Skai automated the tedious process of investigating changes and predicting their impact across the org. The solution’s Free Text Search feature was particularly valuable for identifying hard-coded processes. This enabled Skai to drastically reduce technical debt, respond to user tickets rapidly, and accelerate delivery to stakeholders. The efficiency gains from Panaya freed up the team to focus on innovation and confidently undertake complex optimization projects that were previously too resource-intensive.


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