Case Study: Sovereign Sports achieves a fresh, modern logo update with Palmiero Design

Sovereign Sports refreshes its logo with Palmiero Design in 24 hours

Palmiero Design provided a logo update service for Sovereign Sports, a specialist tennis court and playing surface installer in South East England. The client needed a refreshed visual identity that was clean and modern to match the style of a new brochure they were producing, as their existing logo was quite old and dated.

The solution from Palmiero Design was a strategic logo update that retained the core elements of text and a tennis ball icon. The key innovation was using the seam of the tennis ball to form a properly oriented 'S', creating a versatile icon for use on social media. The design also utilized simple block coloring to provide multiple color options for different backgrounds, delivering a fresh and modern style.

Sovereign Sports