Case Study: Shay & Blue achieves refreshed sustainable fragrance packaging with Palmiero Design

A Palmiero Design Case Study

Preview of the Shay & Blue Case Study

Shay & Blue refreshes 30+ fragrance packaging items with Palmiero Design

Shay & Blue, a boutique perfumery, required an update to the packaging design for over 30 fragrance product items, including boxes and bottle labels. Palmiero Design was enlisted to refresh this packaging to improve its layout and legibility while also making it more environmentally friendly.

Palmiero Design addressed the challenge by refining the text layout and typography for better clarity in restricted spaces. The solution also specified 100% recyclable materials and discontinued lamination to enhance sustainability, with the entire color range recalibrated for uncoated stock. This comprehensive redesign by Palmiero Design successfully modernized the entire product line's packaging to be both more aesthetically pleasing and environmentally responsible.


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