Case Study: The Mandrake Hotel boosts brand awareness and direct bookings with Palm PR

The Mandrake Hotel boosts brand awareness 82% with Palm PR

The Mandrake Hotel, an independent luxury hotel in London, faced the challenge of increasing its presence in the highly competitive UK and US markets against larger hotel groups with bigger budgets. Palm PR was tasked with driving bookings and cutting through the clutter to position the hotel as a premier luxury lifestyle destination.

Palm PR implemented an integrated campaign across paid, earned, and owned platforms to elevate the hotel's unique experiential offerings. This data-driven approach, focused on harmonized messaging, successfully increased brand awareness by 82%. Most significantly, it drove a 159% increase in direct website revenue from the UK and a 337% increase from the US.

The Mandrake Hotel