Case Study: Modern Market grows leads and sales with PageFly

How a Photographer Turned Her Passion into a Profitable Shopify Store

Modern Market is a Shopify store founded by photographer Elena, selling digital products for portrait photographers. As the business grew, she needed a better way to customize her storefront beyond Shopify’s built-in limits, create landing pages for product launches and classes, and capture leads more effectively.

Using PageFly, Modern Market built custom, responsive landing pages and lead capture pages directly on its Shopify site, helping Elena keep her branding consistent while growing her email list. With PageFly’s page-building and email-integration tools, she scaled her list to 80,000+ contacts and leveraged email marketing to drive more traffic and sales; Elena also said she had 112,000+ Facebook fans and 22,000+ Instagram followers, but her owned channels delivered better ROI.

Modern Market

Elena

Founder