Case Study: Urban Partners boosts awareness and engagement with Pagefield

Urban Partners doubles website visits in 6 months with Pagefield

Urban Partners, a voluntary business partnership for the King's Cross area, struggled to raise its profile and gain publicity for its sustainability and youth education initiatives despite having high-profile members. Pagefield was tasked with building awareness for these programs both locally and nationally.

Pagefield implemented a strategy of targeted journalist briefings and site visits to flagship initiatives. This media activity was supported by a stakeholder engagement program with local officials. As a result, Pagefield secured extensive high-profile coverage in outlets like the London Evening Standard, Financial Times, and BBC platforms. This coverage doubled website visits, led to exponential growth in social media engagement, and generated new membership enquiries from local businesses.

Urban Partners