Case Study: Discovery achieves UK tax reform with Pagefield

Discovery drives UK tax reform in 2 years with Pagefield

Discovery, a global health and life insurance company, faced a complex fiscal challenge regarding the UK tax regime. Pagefield was engaged to communicate this issue and instigate a positive policy change that would bring the UK into closer parity with its European neighbours.

Pagefield's solution involved communicating the complex issue through targeted roundtable events, parliamentary breakfasts, and direct briefings for key stakeholders. This was supported by a comprehensive expert report and a visual map. The campaign was extremely successful, resulting in the Chancellor implementing the tax change in the Autumn Budget 2018. This unlocked the potential for billions of pounds in onshoring investments for the UK in subsequent years.

Discovery