Case Study: TraceGains boosts user engagement and sales with Padilla website relaunch

TraceGains boosts Request a Demo submissions 375% with Padilla

TraceGains, a global tech company, faced the challenge of a marketing website built on HubSpot that could not be customized to support its rapidly evolving needs. The vendor Padilla was engaged to modernize these efforts and relaunch the brand website to correspond with a new platform rollout.

Padilla developed a new strategy and sitemap tailored to TraceGains' different audiences, creating a foundation for digital marketing backed by analytics. This complete transformation of TraceGains.com significantly increased user engagement and drove more sales. Within the first 30 days, the vendor's work resulted in a 282% increase in "Request a Demo" pageviews, a 375% increase in demo submissions, and a 20% rise in organic search traffic.

TraceGains