Padilla
108 Case Studies
A Padilla Case Study
The customer CRISP, a technology company focused on sustainability, needed to reach food manufacturers, distributors, and retailers with its story about reducing food waste and supply chain costs. The vendor Padilla was engaged to help communicate this message.
Padilla implemented a media relations strategy that included placing content in targeted publications and securing speaking opportunities for the CEO. This solution successfully established the CEO as a thought leader, resulting in appearances on major outlets like Bloomberg Radio and Nasdaq TV, along with features in trade and business media such as TechCrunch, Crain’s New York Business, and Food Logistics.