Case Study: Axonify boosts booth traffic and webinar signups with Padilla's display ads

Axonify boosts speaking session attendees by 85% with Padilla

Axonify, a frontline learning provider, faced the challenge of needing to increase booth traffic and attendance for its keynote session at a major industry conference. To address this, the vendor Padilla implemented a paid media and advertising strategy.

Padilla utilized geofenced display ads targeting conference hotels to promote the session before and during the event, and ran retargeting ads afterward to drive webinar registrations. This solution resulted in an 85% increase in speaking session attendees, an 82% increase in booth visitors, and 120 new webinar registrations.

Axonify