Case Study: Leading Home Appliance Brand achieves 34% Ordered Revenue Growth with Pacvue

Leading Home Appliance Brand Delivers a 34% Ordered Revenue Growth and 53% increase in ROAS with Flat Budgets YoY

Leading Home Appliance Brand partnered with Pacvue after struggling with wasted ad spend caused by limited visibility into real-time retail signals. The brand needed better alignment between advertising and retail operations to address Buy Box losses, inventory issues, and improve ASIN-level profitability.

Pacvue implemented a detailed media playbook alongside Commerce automation, using Inventory Weeks of Cover rules, Buy Box rules, and Dynamic Dayparting to shift spend toward stronger, more profitable ASINs. With Pacvue, the brand achieved a 34% increase in ordered revenue, a 53% lift in ROAS, a 14% increase in ASP, and 11.9K automated pauses across ASINs, all while keeping budgets flat year over year.