Pacvue
47 Case Studies
A Pacvue Case Study
DoorDash worked with Pacvue to help a leading beverage CPG brand improve sponsored ad performance on the Marketplace. The brand was struggling to target shoppers at specific times and needed a way to maximize campaign budgets, reach peak shopping periods, and maintain ROAS on DoorDash Ads.
Pacvue implemented its Weekend Bid Boost and Dayparting tools to adjust bids in real time during peak periods and protect daily budgets. The result was a 37% increase in sales, along with a 9% lift in ROAS, an 11% increase in click-through rate, and a 25% increase in ad spend.