Case Study: Sand Cloud boosts conversion rates with Pack Digital

Sand Cloud boosts conversion rates by 43% with Pack Digital

Sand Cloud, a beachwear and lifestyle brand, needed a front-end solution to support its rapid growth after outgrowing its initial Shopify theme. They first migrated to a custom storefront with Contentful using Pack Digital as a development agency, but found the CMS difficult to manage. Their challenge was to regain the ease-of-use of Shopify while maintaining the performance of a custom site.

Pack Digital built a new platform for Sand Cloud that restored user-friendliness and provided greater content flexibility. This solution eliminated friction from the shopping experience, resulting in a 43% increase in conversion rates, a 47% increase in average order value, and supported 500% year-over-year growth for the brand.

Sand Cloud