Case Study: Sudden Technologies generates MQLs with Pace Creative’s lead generation partnerships campaign

Sudden Technologies grows website traffic by 258% with Pace Creative

Pace Creative developed a lead generation campaign for their client, Sudden Technologies, a trusted IT service provider. Sudden's challenge was to promote its new work-from-home services, specifically the Aruba User Experience Insight platform, in order to generate marketing qualified leads (MQLs) for its sales team and increase monthly revenue.

The solution from Pace Creative centered on a strategic campaign that used an infographic as its main asset to educate the target audience. This was promoted via LinkedIn ads and social media to reach CTOs. As a result, Sudden Technologies saw a 258% increase in website traffic and achieved its goal of generating three MQLs per month, leading to a 50% annual increase in revenue.

Sudden Technologies