Case Study: PLHM LLP achieves a modern, cohesive law firm brand with Pace Creative

PLHM LLP boosts top-of-mind brand recall by 64% with Pace Creative

PLHM LLP, a mid-sized litigation law firm in Calgary, came to Pace Creative for law firm branding and website design services. Following a merger, the firm's brand and online presence were outdated. Their challenge was to create a new, cohesive identity that retained their established reputation while also helping them stand out in the legal industry and expand their corporate client base beyond Calgary.

Pace Creative developed a sophisticated new brand, starting with a modernized logo, and applied it across stationary, office signage, and a strategically designed website. The solution focused on clear navigation and calls-to-action to generate qualified referrals. As a result, Pace Creative's work led to a 64% increase in top-of-mind brand recall and a 47% increase in website traffic, providing the firm with a modern and classy main hub for its marketing and communications.

PLHM LLP