Case Study: Ostara drives brand growth and digital engagement with Pace Creative

Ostara boosts time on site by 150% with Pace Creative

The customer, Ostara, a fertilizer company, faced the challenge of communicating a recent rebrand from a water treatment company and making its thought leadership content discoverable. They needed to showcase their expertise and transform their website to be user-centric for their Crystal Green fertilizer product. Pace Creative was engaged to implement agritech marketing strategies to address these challenges.

Pace Creative developed a comprehensive solution that included auditing marketing channels, consolidating websites, and implementing an SEO strategy to improve discoverability. They created storytelling content and built a user-centric website to enhance the customer experience. The results included a successful brand launch, a 38% reduced bounce rate, a 150% increased time on site, and contributing to Ostara's 40% annual revenue growth, leading to an expansion into the US market.

Ostara