Case Study: MicroServe Consulting achieves 22 qualified leads with Pace Creative inbound lead generation

MicroServe Consulting wins 22 leads with Pace Creative

MicroServe Consulting, a full-service IT service provider, sought to generate new online leads for its data-storage solutions. The company hired Pace Creative to develop a strategic inbound lead generation campaign to address this challenge, which included creating a targeted infographic and promoting it through social media ads.

Pace Creative developed a multi-channel strategy centered on an informative infographic that simplified complex data-storage concepts. They promoted this asset through digital ads on LinkedIn, Twitter, and Facebook, driving traffic to a landing page where visitors could download the infographic and sign up for a free assessment. This solution provided MicroServe Consulting with over 22 qualified leads, a 7% increase in ROI, and a 3% increase in social media engagement.

MicroServe Consulting