Case Study: Glassworld boosts B2B visibility and SEO with Pace Creative

Glassworld boosts social followers 2890% with Pace Creative

Glassworld, a custom glass manufacturer in Western Canada, needed to refresh its outdated brochure-style website to establish a stronger brand reputation and provide simple access to its product catalogue. The company partnered with Pace Creative for a strategic B2B manufacturing website design. Key challenges included creating a user-friendly product catalogue, improving product awareness through B2B brand strategy, and implementing SEO to support organic search results in their specialized industry.

Pace Creative developed a customer-focused B2B strategy, optimizing the website for a seamless user experience with an enhanced product catalogue, site map navigation, and additional functionalities like online payment options. The solution included an SEO content strategy to communicate key brand messages. The results were significant, including a top 10 rank for key search terms and an enormous average increase in social media followers of 2890% across platforms.

Glassworld