Case Study: CharliAI boosts LinkedIn engagement with Pace Creative's product launch video

CharliAI boosts LinkedIn followers 1500% with Pace Creative

Pace Creative partnered with CharliAI, a new SaaS technology company, to create a product launch video. The challenge was to craft a story that would resonate with business owners by tapping into their unique daily challenges and pain points, presenting CharliAI's technology as the right solution for both B2B and B2C audiences, and making the company stand out as a leader in the tech industry.

The solution from Pace Creative involved a video strategy using storytelling and audience research to develop a compelling script that highlighted the emotional impact of wasted time on admin tasks. The video was used as part of the go-to-market launch on social media and at trade shows. The results included a 150% increase in LinkedIn engagement, a 1500% increase in LinkedIn followers, over 1500 total followers, and over 10 marketing qualified leads signed each week.

CharliAI