Case Study: Candeo achieves 3X more leads and 60+ trial sign-ups with Pace Creative

Candeo drives 3X more leads with Pace Creative

The customer, Candeo, faced the challenge of establishing a strong brand presence and driving sign-ups for its volcanic rock soil product among growers. They needed an integrated content strategy, a credible website, and trade show materials to explain their product's benefits and generate qualified leads. They engaged vendor Pace Creative for agriculture content marketing and branding services.

Pace Creative developed a comprehensive solution that included a new logo, a lead generation website, trade show handouts, and a 2D explainer animation video, all with a unified message focused on water conservation and enhanced yield. This strategy delivered significant results: the campaign generated three times the expected leads, the website achieved a 35% bounce rate, and over 60 customers signed up to test the product.

Candeo