Case Study: Cemex showcases live delivery tracking and branded print materials with PAB Studios

Cemex showcases live delivery tracking with PAB Studios on a tanker wrap across the UK

The customer, Cemex, a leading global supplier of building materials, faced the challenge of creating unique print and vinyl materials to support the soft launch of its Cemex GO system and to recognize long-serving staff. They engaged vendor PAB Studios for design and print services to develop something distinct from generic off-the-shelf options.

PAB Studios designed and executed a complex full vinyl wrap for a delivery tanker to showcase the Cemex GO tracking feature, and also created a high-quality, foiled, and embossed thank you card with isometric styling. The vendor's work resulted in a highly visible mobile advertisement seen across the country and provided the client with a heartfelt way to communicate gratitude to employees.

CEMEX