Case Study: ING drives innovation and growth with PA Consulting

Planning to become the leading financial services platform through powerful innovation

ING turned to PA Consulting as it aimed to become the leading financial services platform amid growing disruption from agile new entrants. To stay ahead, ING needed to innovate across its core banking services and identify new growth opportunities, including areas beyond traditional banking.

PA Consulting supported ING through innovation strategy and design sprints across three strands: improving existing services, developing new propositions, and exploring “beyond banking” opportunities. Working with PA Consulting, ING generated and validated ten new ideas in just six weeks, strengthening its innovation pipeline and helping build momentum for long-term growth.

ING