Case Study: Ecobooth creates a sustainable events business with PA Consulting

Finding new uses for old plastic and creating a sustainable business

Ecobooth, a sustainable events company, wanted to tackle the huge amount of plastic waste generated by the events industry by creating a truly circular alternative for trade show booths and event equipment. PA Consulting partnered with Ecobooth to turn this concept into a viable business, helping define the customer value proposition, go-to-market approach, brand, and sustainability strategy.

PA Consulting also supported material and manufacturing research, including testing additive printing and other production technologies, to help Ecobooth launch quickly and credibly. The business went from concept to launch in nine months, reached capacity within six months, and now has eight full-time employees and a growing client base; PA’s own reusable booth, made from recycled materials, was seen by over 1,000 people across five events in 2018.

Ecobooth

Nick Marks

Founder