Case Study: Southampton Primary Care achieves a more sustainable primary care workforce with PA Consulting

A PA Consulting Case Study

Preview of the Southampton Primary Care Limited Case Study

Empowering GP practices to transform primary care through analytics

Southampton Primary Care Limited (SPCL) needed to make 28 GP practices across Southampton more sustainable amid shrinking budgets, an aging population, and ongoing workforce shortages. PA Consulting worked with SPCL to identify the biggest challenges in primary care and explore how to maximize existing staff capacity without adding new employees, using analytics and workforce planning expertise.

PA Consulting implemented a data-driven workforce planning approach supported by its proprietary digital tool, which helped SPCL assess current capacity, forecast future demand, and model new ways of working, including digital consultations. The solution aligned leaders across all 28 practices, empowered a 2,000-strong workforce, and helped create a scalable model for serving 280,000 patients, with the potential to support care needs for the next five years without hiring additional staff.


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Southampton Primary Care Limited

Ali Robins

Chief Executive Officer


PA Consulting

281 Case Studies