Case Study: European National Investment Authority achieves clearer insight to attract inward investment with PA Consulting

Attracting inward investment through clearer insight

PA Consulting worked with a European National Investment Authority facing intense competition for foreign direct investment across priority sectors including life sciences, cleantech, food and drink, maritime, and ICT. The authority needed clearer insight into global investment trends and the factors influencing multinational companies’ location decisions so it could maximise future inward investment opportunities.

PA Consulting combined sector research, internal expertise, and input from board-level executives at global companies to build evidence-based recommendations for the authority. The work helped identify priority opportunities, develop sector-spanning options for investors, and improve how the authority promotes its work internally and externally, giving it stronger analysis and evidence to compete more effectively for inward investment.