Case Study: Shemesh Automation boosts Citadel product launch success with Oyster Studios

Shemesh Automation secures multiple Citadel orders at PPMA with Oyster Studios

Shemesh Automation, a manufacturer of automated packaging solutions, approached Oyster Studios for help launching their new Citadel packaging machine at a major trade show. Their challenge was to create a centerpiece for their exhibition stand to generate maximum attention from media and attendees, with the ultimate goal of securing orders for the new product.

Oyster Studios developed a highly engaging 3D rendered movie that provided a detailed fly-through of the Citadel in action. This movie was showcased on a large screen at the exhibition, on their website, and in marketing materials. The project drew hundreds of potential leads to the stand, generated significant press coverage, and resulted in Shemesh securing multiple orders for the Citadel that far exceeded their expectations.

Shemesh Automation