Case Study: Shell achieves more recruitment applications with Oyster Studios’ local recruitment marketing

Shell receives 85,000+ employees and 90-country reach with Oyster Studios

The customer, Shell, a global energy and petrochemicals company, faced the challenge of maintaining its highly skilled workforce through local recruitment marketing campaigns. Oyster Studios was engaged to support Shell's HR team in generating this specialized marketing.

Oyster Studios developed a comprehensive recruitment marketing toolkit for the Asia Pacific market, featuring tailored online and printed collateral. Through stringent project management, the vendor delivered the multi-channel campaign on time and on budget. The result was a high number of recruitment applications, successfully helping Shell achieve its goals.

Shell