Case Study: Entertainment, Attractions and Gaming International Expo achieves a successful global virtual event with Oyster Studios

Entertainment, Attractions and Gaming International Expo drives 981 registrations with Oyster Studios

The Entertainment, Attractions and Gaming International Expo (EAG) faced the challenge of organizing an engaging trade exhibition during a lockdown when no face-to-face events were permitted. The event's organizers, Swan Events, approached Oyster Studios to create a virtual event that would keep the leisure industry connected and informed, along with a low-budget promotional campaign to drive traffic and sign-ups.

Oyster Studios developed an interactive virtual event featuring a exhibition hall, networking lounge, and seminar room with a mix of live and pre-recorded content. They supported 31 exhibitors with custom booth packages and implemented a strategic social media campaign. The result was a highly successful event that attracted nearly 1,000 registrants, exceeded expectations, and received extremely positive feedback, successfully bringing the industry together during a difficult period. Oyster Studios delivered a professional and engaging platform that provided a much-needed opportunity for connection and business planning.

Entertainment, Attractions and Gaming International Expo (eag)