Case Study: IHG protects mission-critical Salesforce data and enables rapid recovery with OwnBackup

IHG protects mission-critical business data in Salesforce with OwnBackup

IHG, a global hotel franchiser behind brands like InterContinental, Holiday Inn and Kimpton, needed to protect mission-critical Salesforce data used across 25+ business units and more than 30 Salesforce solutions. A major 2019 data-loss event caused 2.5 days of downtime and a direct revenue impact in the hundreds of thousands, and heavy customizations plus the need to integrate with their SDLC and Copado made recovery complex—so the team required a comprehensive backup solution that sits outside Salesforce.

OwnBackup provided that external Backup and Recovery layer, offering a single-pane interface for all orgs and integration with Copado to run backups before deployments. Daily checks, visual diff graphs and fast restore tools let IHG pinpoint and recover data or correct human error quickly, avoid manual sandbox seeding, reduce downtime risk, and restore trust that critical Salesforce data is protected.

IHG

Todd Stalter

Director, Global Salesforce Center of Excellence