Case Study: Kibo achieves 600% more leads with Overdrive Interactive paid search management

Kibo boosts lead volume 600% with Overdrive Interactive

Overdrive Interactive was engaged by Kibo, a headless ecommerce platform, to address its paid search performance. The challenge was to improve the effectiveness of Kibo's paid search campaigns to generate more leads at a lower cost.

To solve this, Overdrive Interactive conducted a full paid search audit and launched a comprehensive program based on best practices. This included designing and developing conversion-optimized landing pages. The vendor's work resulted in a dramatic 600% increase in lead volume, a 78% reduction in cost per lead, and a 57% improvement in conversion rate.

Kibo