Case Study: Board of Innovation accelerates multilingual concept testing with Outset

Board of Innovation - Customer Case Study

Board of Innovation, an innovation consulting firm, faced the challenge of testing new product concepts for a Fortune 50 client across three different countries and languages under an incredibly tight deadline. The firm needed to conduct 150 hours of qualitative research at a scale and speed not possible with traditional tools. They turned to Outset to find a solution using its AI-moderated research platform.

Outset implemented its Voice Response interview mode, running over 250 interviews in just a few days across four languages. The platform automatically labeled, tagged, and synthesized the data, pulling insights from multiple languages into a single English report. This allowed the team to achieve unprecedented speed and scale, saving countless hours of manual labor and enabling them to deeply understand diverse consumers to build better products.

Board of Innovation

Leo Velásquez

Senior Experiment Designer