Case Study: Fanuc World achieves 550% online revenue growth with OuterBox

Fanuc World takes online parts to a new level

Fanuc World, owned by Tennessee Industrial Electronics (TIE), came to OuterBox with an outdated website that lacked the design, functionality, and marketing capabilities needed to support a large online parts catalog. Their challenge was to modernize the site for thousands of products while also building organic and paid search visibility to drive positive ROI.

OuterBox developed a fully customized, mobile-friendly eCommerce platform with dynamic product pages, variable pricing, core-credit options, and repair cost estimates. The combined website and search marketing program delivered strong results, including a 249% increase in organic search traffic, 550% online revenue growth, and a 744% return on ad spend.

Fanuc World

Fanuc World